Use Cases Introduction and What CALLR does

What are use cases?

Use cases are meant to present our services and features in an understandable and relatable manner. Use cases are not exclusive: effectively, the permeability between some use cases can be very high: for instance, custom IVR is very frequently used with call tracking since both address inbound calls.

We use the terms "inbound" and "outbound" quite often in this presentation. If you are unfamiliar with them, we advise you to check our dedicated Learning Hub article.

Inbound vs. Outbound

Overview of CALLR's use cases

User Acquisition and Engagement (Outbound calls and SMS campaigns)

Generate online and in-store traffic and keep users engaged using automated and scalable communications methods. Easily broadcast news about sales and events to your customer base.

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Notifications (Personalized outbound calls and SMS)

Send personalized messages to your customers at key steps of their journey. Notify them of main events and make sure they receive your messages.

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Custom IVR (Inbound or outbound calls control menu)

Create a smart mapping to route incoming calls according to the rules you set. Make sure each call you receive is handled in the quickest and most efficient way.

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Call Tracking (Inbound calls' source identification)

Track incoming call activity and know where your users found your number. Track calls generated for and routed to a third party.

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Person-to-Person Communication (Users' calls and SMS safeguarding)

Easily allow your users to exchange with each other on their usual channels. Frame the interaction to ensure its security and keep it smooth.

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SIP Trunking (Outbound and inbound calls at scale)

Conveniently handle important outgoing call needs. Face any international needs with an adaptive solution that matches your location and network situation.

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